Contentstack integration

About this integration#

Contentstack is an enterprise Headless CMS allowing to model and store structured content and use it across channels.

This integration allows marketers to build modern personalized digital experiences (websites, web apps, mobile apps, etc.) visually by re-purposing content from any number of your Contentstack spaces back-end and mix and match content from other sources, so you don't have to integrate external systems into your CMS.

Benefits#

1. Give marketers a friendly visual authoring tool to build pages without dealing with content modeling complexity and developer dependency.
2. Give authors and editors visibility into what goes into their pages, and eliminate publishing anxiety that is common when using headless CMS.
3. Save on content types by moving modeling of pages, components and anything related to the experience layer to Uniform.
4. Leverage fast edge-side personalization and A/B testing with your Contentstack content that runs without flicker.
5. Augment your Contentstack entries with Uniform enrichment tags, enabling behavioral personalization and tracking.
6. Consolidate content from multiple Contentstack stacks into a single Uniform project.
7. Reduce your Headless CMS dependency lock-in by leveraging Uniform as composable integration layer.

Use cases for Uniform + Contentstack#

Combining the power of both Uniform and Contentstack allows you to bring value using these two different avenues.

1. Bring content from Contentstack into Uniform#

This is particularly relevant if you are building digital experiences in Uniform and you need to source content for your components from Contentstack.

2. Bring Uniform personalization and experimentation into Contentstack#

This approach can be additive to the 1st use case and is typically relevant if you have an existing Contentstack-powered web experience and you need to add personalization into your CMS.