Sanity

Sanity is a headless CMS allowing a code-first approach to modeling content with decoupled content management UX (Sanity Studio), allowing to self-host and customize your content authoring experience.

This Uniform integration allows marketers to build modern personalized digital experiences visually by re-purposing content from your Sanity content back-end and mix and match content from other sources.

Combining the power of both Uniform and Sanity allows you to bring value using these two different avenues.

This is particularly relevant if you are building new digital experiences in Uniform and you need to source content for your components from Sanity.

This approach can be additive to the 1st use case and is typically relevant if you have an existing Sanity-powered web experience and you need to add personalization into your CMS.